It has been over a month since Prince Harry and Meghan Markle were seen together in public. This situation has sparked rumors about possible issues in their marriage; however, one PR expert suggests there’s a different explanation for their separate appearances.
Ed Coram James shared with GB News that this is all about branding. He stated, “Since they got married, Harry and Meghan have built a unique brand. It’s based on them as a pair. You can call it ‘Harry and Meghan’, or ‘the Sussexes’, whatever you prefer. The truth is they’ve become closely linked over the years.”
That duo brand might have worked for some time, but now James thinks they are trying to distance themselves from what he sees as a “toxic” image. He mentioned, “After the famous Oprah interview where they aired their disagreements with the Royal Family and basically declared war, that brand has turned more toxic and less appealing to major companies who won’t be eager to pay them big money based on that value.”
James believes Harry and Meghan want to break free from this negative brand they’ve created together and focus on individual identities that are easier to market. He explained, “When combined, the Sussexes’ image is toxic from a PR viewpoint. But separately, they could create entirely new brands with different labels.”
Another source told GB News that Markle is fed up with rumors about marital issues being why she and Harry haven’t been seen together lately. The source said she feels stressed by all the speculation around her relationship with Harry: “They haven’t helped themselves by attending so many separate events but this works best for them right now as a couple; both feel like they can shine at events important to them.”
While there may not be any real problems between Harry and Meghan—and their separate appearances could just be about branding—royal biographer Hugo Vickers thinks Meghan might eventually “dump” Harry! Check out why he believes this in the video below.